“Children have no past, and this is the whole mystery of the magical innocence of their smile“
Growing up is a wonderful adventure, a journey made up of exciting discoveries, sharing, reaching goals.
For a parent it is discovering a love every day that nothing can scratch, it is accompanying, rejoicing together in new conquests, it is discovering each day more aware of the day before.
There is probably no time related to a child who is not accompanied by dream and magic. Right from the choice of the first onesie, fantasizing about the color of the eyes that our baby will have, to the shoes that will accompany him in his first steps in the world, to the choice of clothes for the first day of kindergarten.
They are not just clothes, clothes become fragments of life who travel parts of the road with us. They make us smile even just seeing them again after years in a photo and are able to evoke unforgettable moments of life.
And as every trip is known, the important thing is to be accompanied by the best allies. We will think, for example, that a T-Shirt is not just a simple T-shirt, but a garment that must meet the right quality and resistance requirements, accompanying the little ones in their movements and games.
We will find ourselves in the situation of having to buy different garments for the upcoming seasons, and having to replace them quickly, precisely because children grow up quickly, constantly evaluating the relationship between quality and price.
KIABI: from Lille, with love
KIABI is a company that needs no introductioni: always on the side of families, is a brand that consistently combines attention to novelty, care for materials and accessibility.
In 1978, near Lille, KIABI revolutionized French prêt-à-porter by creating the first low-cost fashion concept for the whole family. 40 years later, the small northern brand has come a long way, becoming a solid international group, appreciated and present on all continents: his “French” signature has already won 25 million “Kiabers” followers thanks to a fun fashion, “Smart” and colorful that is good for morale and that gives a fresh and fashionable look every day.
For KIABI, happiness is not an aspiration, but it is an achievable goal, to live and savor every day: a happiness not only to wear, but to share with the people we love.
Always close to mothers: KIABI thinks of the family with the good baby
Innovative products, from original design conceived and studied in every detail to ensure maximum comfort for the little ones and simplify the life of mothers. The onesie, the must have in every baby’s wardrobe, for example, they are equipped with a functional opening to ensure greater well-being, the trousers have adjustable sizes and the t-shirts, another inevitable item, are equipped with press studs.
No detail is left to chance and every mother will not only be able to find in every store KIABI what you are looking for, but you can take advantage of special initiatives designed to pamper you on every occasion.
KIABI is close to mothers and all families in a concrete way, accompanying them from the first moments of the child’s birth.
With the good baby, a “virtual piggy bank” which allows you to accumulate 10% of purchases made in the maternity and baby departments (0-36 months) in the 12 months of its opening. When it closes, it will be possible to use the saved amount in each department.
The initiative is not alone totally free, but it will also be possible to activate it online and use it both in stores and on the website.
The mechanics are simple: if the child was born following the opening of the baby voucher, just register it to use the voucher, while if the child was already born when the baby voucher was opened, the voucher will already be usable.
Not only “beautiful” but also “good”: the watchword is “eco-sustainability”
Garments that smell of happiness, chubby hands and laughter, however, they are produced with an important attention to Planet, because the world we live in must be respected as much as possible, for the well-being of all.
The KIABI range in organic cotton is “at low prices“Is designed with this in mind, a sign of a responsible and positive fashion, which supports a better future in full respect of the Planet and biodiversity.
There are many news coming from the world KIABI for all mothers, to color the days of the whole family. Because happiness is perhaps really closer than we imagine: the important thing is to know how to recognize it.