A true paradise for gourmands. A place that we all dreamed of as children could really exist.
L’Hotella Nutella, the first hotel completely dedicated to the most famous spreadable cream in the world, will open, unfortunately only for a weekend and unfortunately only for American citizens, in January in the Napa Valleyy in California.
From what we have been able to see from the randering and from the images that are now making the rounds of the internet, the structure is all branded Nutella and recalls in many aspects – for example the entrance – the well-known jar. The colors are white, red and brown (the typical colors of the brand), the cushions in the rooms are croissant-shaped and the wallpaper on the walls represents tiny jars of Nutella.
As we said, the structure for the moment will be open only during a single weekend in January and will be accessible only to citizens of American nationality who will win the competition to enter it. The 3 winners and their companions – those who best have been able to tell, in English and in a video of up to 60 seconds, their passion for Nutella – will be rewarded with Grand Prize Hotella Nutella Weekend Breakfast Experience, which includes a 3-day and 2-night stay at the hotel, the flight to reach Napa Valley and the transfer from the airport to the hotel, will enjoy, in addition to the stay, also the inevitable Nutella-based breakfast prepared by famous pastry chefs.
Nutella had already experimented with initiatives like this, opening first in Chicago (2017) and then in New York (2018) opening the first Nutella Coffee to the world which, just like Hotella Nutella, had great media visibility and a short life.
In Italy, however, nothing of the kind has ever been done. But never say never ….